Quantitative Methods: An Introduction for Business Management

Paolo Brandimarte, "Quantitative Methods: An Introduction for Business Management"
W,.,.ey | 2011 | ISBN: 0470496347 | 912 pages | PDF | 39 MB

An accessible introduction to the essential quantitative methods for making valuable business decisions

Quantitative methods-research techniques used to analyze quantitative data-enable professionals to organize and understand numbers and, in turn, to make good decisions. Quantitative Methods: An Introduction for Business Management presents the application of quantitative mathematical modeling to decision making in a business management context and emphasizes not only the role of data in drawing conclusions, but also the pitfalls of undiscerning reliance of software packages that implement standard statistical procedures. With hands-on applications and explanations that are accessible to readers at various levels, the book successfully outlines the necessary tools to make smart and successful business decisions.